How much do instagrammers earn in India?
“Protein powder.
A subscription to the latest vitamins.
The new restaurant you must try. "
If you're on Instagram, chances are you've seen at least one of these tips approved and featured by one of the accounts you follow.
It's easy to poke fun at the last acquaintance who took this step, but that doesn't stop the little voice in your head from asking, "Are they getting paid for this?" Quickly followed by: " I can hold a bottle of self-tanner and smile too, can I get paid for that too? ”The answer is yes.
These influencers, as the company calls them, have created a digital empire by taking a few semi-filtered shots with one hand, while promoting the latest trend with the other. Their credibility comes from an influx of social engagement due to influence, often rewarded with products, money, and sometimes even fame.
We put the numbers to the test to see how financially independent you can really be from a few thousand people. How much does an Instagram influencer earn? And how realistic this task is to conquer if you do it right.
<100,000 subscribers
At this point in the game, brands send you direct messages, asking for product approval in exchange for freebies: clothes, free monthly health and wellness packages, or a free meal at a restaurant that wants to make itself known. In short, everything that can be offered.Cash can also be paid, but many influencers avoid charging at this point as it could jeopardize their growing success. Everyone is free to apply the policy they wish for their own account and its content.
For example, a self-proclaimed "foodtagrammer" currently has 72,000 subscribers. As hundreds of followers flock to each post, the account waits to reach at least the 100,000 mark before monetizing their work, which is the "socially acceptable" threshold.
This is an unspoken rule that influencers can expect to be paid $ 10 for every 1,000 subscribers, once they hit the 100,000 threshold. Charge for posts before posting. reaching this threshold may result in a decrease in compensation, or a settlement before the account is fully developed.
Influencers with between 50,000 and 80,000 followers get an average of $ 250-300 per sponsored post, but the price varies depending on the advertiser. Some accounts make deals with brands to display promo codes on their feed, and every time a new person uses their code, they get a percentage of the sale. Other accounts opt for giveaway offers that only increase their number of followers.
<1,000,000 subscribers
Going from 100,000 followers to 1 MILLION subscribers is an ambitious endeavor to say the least, with no manual or standard rules to follow on what to post and how much to charge.
Accounts of this nature (250,000 to 500,000 followers) hit the jackpot in Instagram influence, with earnings easily reaching € 1,000 per Instagram post.
But it doesn't even have to be a photo on their post for these influencers to make money. Accounts with a well-established community have a variety of ways to promote their account to brands, such as having their account verified (blue check mark) or the swipe-up option of Instagram stories, brands and businesses can take advantage of. these characteristics for more effective influencer advertising campaigns.
The number of subscribers but not only
But it's not just about taking aesthetic photos and tagging brands. Not only do Instagram influencers need an engaged audience, they also need those followers to engage with their content quickly.Many mid-level influencers are grouped into groups of direct messages called pods, filled with other accounts who are also trying to gain exposure.
These groups are dedicated to commenting on and interacting with other members' posts to increase their engagement and vice versa. Comments should be at least five words long and include emojis, to increase account engagement.
Attending (or choosing not to participate) in groups like these can impact how much you can withdraw from your account.
Influencer salary summary
1) Quitting your day job to live on an Instagram influencer salary is easier said than done, since accounts need to garner thousands of followers before you even start making a monetary profit, but tools such as Instaboss are here to help.2) How much does an Instagram influencer earn:
Less than 10,000 followers can earn, on average, € 80 per post.Less than 100,000 subscribers earn an average of € 300 per post. Most accounts at this level prefer free products or promo codes instead.
Accounts over 100,000 subscribers can apply the rule that says 1000 subscribers = $ 10.
Once an influencer has reached a million followers it is safe to assume that they are making a relatively large amount of money and working very hard to maintain it (along with their team), but influencer salaries often vary from account to account.
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