Which is better Instagram or Snapchat?
Instagram Stories Vs Snapchat: Which Is Better?
Since Instagram has taken over the basics that made Snapchat a trendy and darling social network in the eyes of influencers, it's like following a battle between two characters that you love. We will remember that at the beginning Snapchat was a real toy for us that was as fun to use as it was fun to share. Endless filters and videos to make, you could easily spend the day there. Yes, but since war has been declared on the planet of social networks, Instagram is in everyone's heart and intends to stay there. Starting by following your competitor, but doing better ...You have to remember those early days when Snapchat had just made its debut. A bit like the first romantic emotions where you discovered this application with a few giggles of excitement. All these improbable filters that made us laugh endlessly and that we could share with our friends ... Since then, the app has evolved (like any social network you will tell us), and it has not gone unnoticed by from Instagram. Neither one nor two, a small war has started between the two social networks with new features on the program that are fun to be discovered from all angles.
So even if the story was first started by Snapchat, and this principle has been largely copied by Instagram, there are still differences between the two. The question is, who prefers what and why? A recent study from Delmondo found that Snapchat Stories users fell 40% just before Instagram Stories officially launched. Which leads us to wonder what can really differentiate them today ...
The audience
Today there are over 600 million monthly active users on Instagram compared to 300 million on Snapchat. The first big difference is that Instagram Stories has a much better reach than its predecessor. For example on Snapchat, you have to be subscribed to an account to see the story, and to be a subscriber you must at least be sure to find the right person thanks to their nickname. While on the Instagram side, there are often many more subscribers and the story is more visible.The Network
Instagram Stories automatically connects to your existing social network so you see all the posts and stories of those you follow. It is also possible to see the stories of accounts connected to your research network, those that are similar to your usual searches or to your subscriptions. On the Snapchat side, however, the circle is much smaller and more intimate since it is limited to subscriptions.
The visibility
Here again there is a difference which should not be ignored. Since October 2016, Snapchat users must manually select stories to add them to a playlist for it to be viewed by subscribers. On Instagram, Stories are automatic the moment they're saved, and they run on a loop. So, subscriber or not, any user can view your content.The experience
Finally, and this is the most interesting, on Instagram we find the same main functions as Snapchat: stickers, filters, texts, captions. And there are even bonuses, like Live Streaming, having your hands free when recording a video, or the ability to quickly record its content and like what you see. And then you can also take screenshots discreetly ... which is completely impossible on Snapchat.
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